E-marketing Portfolio

BWOC

www.bwoc.co.uk

BWOC had a substantially large database of businesses which they were targeting for their fuel cards department; they wanted to create an e-mail which clearly pointed out the facts and benefits of using the cards to a business, but also to display how low a fuel price that company could be paying per week by using the card. 

Yomp Marketing then created a strategy so that the fuel card team could manage all phone calls and e-mails that were coming back into the business from the email marketing shots that were sent out by regular use specific reports generated by the Yomp Marketing team. This meant that BWOC could focus in specifically on leads that were live at the time, therefore increasing their success rate.